Electronic Shelf Label (ESL) Advantage

Why switch to ESL?

Consistent Shelf-to-POS pricing:

Minimizes embarrassing POS price overrides
Eliminates costly fines from price audits
Reduces cost of shelf-edge label maintenance
Increases profitability
Improves sale accuracy
Promotes customer satisfaction and loyalty


And there are many benefits:

Quick investment payback - typically 12 to 14 months
Variety of ESL types and sizes fit all display requirements
Long ESL life, battery lasts 8 to 10 years, reduces maintenance costs
Seamless integration with existing pricing and inventory systems, current systems and processes remain consistent
Highly scalable infrastructure allows for future growth
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Segment ESL

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Dot Matrix ESL

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Typical Installation

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Management System


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